LONG before it was fashionable, if that is the right word to use, the New Journal was supporting the growth of women’s football.
Our former sports editor Catherine Etoe was reporting on the early, pioneering Arsenal side when only handfuls of people would turn up to watch.
Now, of course, the Emirates Stadium was packed for the Women’s Super League opener against title rivals Manchester City.
It’s our history in supporting the game – US team manager and former Chelsea boss Emma Hayes still gets a copy sent to her each week – which meant we could not help but be excited by the arrival of Adobe on the scene.
The software company, despite its global interests, has shown its support for our local women’s team: Camden Town WFC.
How refreshing to see a company of this scale supporting the sport at the grassroots. And this isn’t some feigned, cynical interest or a dive on a trending topic.
Camden Town WFC meet Arsenal striker and Adobe ambassador Alessia Russo
Adobe has done so much more, working with the players to design kits that better fit women and it is helping the club to sparkle online with its creative tools.
They have seen the enthusiasm that the players, the chairman and a growing number of fans have for the Camden Town WFC project.
Will they go all the way?
Let us support that dream to put Camden Town on the football map, because even if they only “go close”, as its chairman said this week, along the way they will have inspired many, many more girls and women to play the game.
So to celebrate the team’s partnership, and with the support of Adobe, you will see the players on each page of this week’s paper – and see how it all came together with a special feature inside.
We wish them well.
Written by Richard Osley for the CamdenNewJournal